REEBOK

Client was looking for a unique way to elevate the surprise-and-delight factor of their customer loyalty gifting program with a memorable unboxing experience.

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Leveraging the playful and colorful 8-bit visual ID of ther REEBOK UNLOCKED program, we developed this configurable, multi-compartment package that could accommodate a wide range of branded merchandise items along with the main gift of footwear.

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Packaging also afforded the opportunity for personalization through inclusion of hand-written notes and loyalty level adhesive applications.